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Documenting Strategy with a Community Playbook

We’re now mid-way through the first year of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 19 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some … Continue reading “Documenting Strategy with a Community Playbook”

We’re now mid-way through the first year of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 19 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from their training, the Fellows will report back on the blog, sharing their challenges, discoveries, and insights. Today, Fellow Rosanna Volchok recaps the latest in a series of training webinars for the CEFP cohort.

Posted by Rosanna Volchok, Network Engagement Manager at The New York Academy of Sciences

A chess board with pieces
A Game of Chess?” by Christine Kongsvik under CC BY 2.0

CEFP Fellow Stephanie O’Donnell’s recent blog series recapped The Community Roundtable’s introduction of the “Community Playbook” as a valuable tool for community managers. This three-part series broke down 1) the core concepts of a Community Playbook; 2) how different audiences might make use of one; and 3) the different kinds of content and content mediums a community engagement manager might include in one.

Today, I’ll take us through Rachel Happe and Georgina Cannie’s Community Roundtable presentation on understanding how a community engagement manager might document strategy within a community playbook. This includes defining a community’s shared purpose and shared value, connecting these inputs and outputs to key community member behaviors, and putting it all together to create a strategy statement that will inform the community engagement work going forward.

Continue reading “Documenting Strategy with a Community Playbook”

Champions, Ambassadors, Fellows, and More: Introducing the Advocacy Ninjas

We’re now mid-way through the first year of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies … Continue reading “Champions, Ambassadors, Fellows, and More: Introducing the Advocacy Ninjas”

We’re now mid-way through the first year of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from their training, the Fellows will report back on the Trellis blog, sharing their challenges, discoveries, and insights. Today Fellow Allen Pope introduces his Project Team: the Advocacy Ninjas. You can follow Allen on Twitter @PopePolar and online at www.iasc.info

Posted by Allen Pope, Executive Secretary for the International Arctic Science Committee

Two figures jumping with arms stretched up on a mountaintop
Community advocates help shout their communities’ missions from mountaintops! by Allen Pope

Earlier, we introduced the project teams that this year’s AAAS Community Engagement Fellows have formed, and today I’d like to share a bit about the team that I belong to – the Advocacy Ninjas.

Continue reading “Champions, Ambassadors, Fellows, and More: Introducing the Advocacy Ninjas”

Catalyzing change – the AAAS Community Engagement Fellows’ mid-year meeting

Posted by Lou Woodley, Program Director – AAAS Community Engagement Fellows Program This week saw the return of the 2017 class of AAAS Community Engagement Fellows to DC for their mid-year meeting. Following their week-long training in the fundamentals of community management back in January the Fellows have been working to support collaborations at their … Continue reading “Catalyzing change – the AAAS Community Engagement Fellows’ mid-year meeting”

Posted by Lou Woodley, Program Director – AAAS Community Engagement Fellows Program

Red sign that reads "Changed Priorities Ahead"
Changed priorities ahead” by Peter Reed under CC BY-NC 2.0

This week saw the return of the 2017 class of AAAS Community Engagement Fellows to DC for their mid-year meeting. Following their week-long training in the fundamentals of community management back in January the Fellows have been working to support collaborations at their home institutions. Meet the Fellows and find out what they are each working on here.

The #CEFP2017 mid-year meeting had the theme of “change” – and we explored this from various angles including individual perspectives on implementing what’s been learned so far, organizational change, and what it means to create a “learning organization”. We also worked together on our community playbooks as tools to help us communicate the methods behind community management to our colleagues.

Continue reading “Catalyzing change – the AAAS Community Engagement Fellows’ mid-year meeting”

Building a Community Playbook Part 3: What’s in it?

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply … Continue reading “Building a Community Playbook Part 3: What’s in it?”

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from the January training, the Fellows will report back on the Trellis blog, sharing their challenges, discoveries, and insights. Yesterday Stephanie O’Donnell described several different audiences and use cases for community playbooks. Today, in the final post in her three part series, will dive into the content of community playbooks.

Posted by Stephanie O’DonnellCommunity Manager at WILDLABS.net, Fauna & Flora International

Red hardcover book gutter with sewn pages flipping through the air ready for browsing. The cover has a shiny, plastic texture.
“Hardcover book gutter and pages” by Horia Varlan under CC BY 2.0

Now that we’ve established how useful a playbook might be and how different audiences might use it, we come to the big question: what goes in your Playbook? Read on to learn about the different kinds of content and content mediums that you can choose from. The credit for this framework goes to the Community Roundtable, who presented the following information in a CEFP webinar.

Continue reading “Building a Community Playbook Part 3: What’s in it?”

Building a Community Playbook Part 2: Who is it for?

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply … Continue reading “Building a Community Playbook Part 2: Who is it for?”

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from the January training, the Fellows will report back on the Trellis blog, sharing their challenges, discoveries, and insights. Last week Stephanie O’Donnell introduced the concept of community playbooks. Today, in part two of her three part series, she looks at different audiences and use cases for community playbooks.

Posted by Stephanie O’DonnellCommunity Manager at WILDLABS.net, Fauna & Flora International

Crowd in seats
Audience” by TEDx UniversityofTulsa under CC BY-NC-ND 2.0

Once you’ve learned what a community playbook is, the next step in building your own playbook is identifying your audience. In this post, I’ll cover the two main use cases for community playbooks and highlight different potential audiences.

Continue reading “Building a Community Playbook Part 2: Who is it for?”

Google I/O 2017: Applying Lessons for Developers to Community Engagement

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement … Continue reading “Google I/O 2017: Applying Lessons for Developers to Community Engagement”

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from the January training, the Fellows will report back on the Trellis blog, sharing their challenges, discoveries, and insights. In this post, Dr. Stephanie E. Vasko recaps several talks from Google’s I/O 2017 conference and finds the link to community management.

Posted by Stephanie E. Vasko, Research Associate and Program Manager for the Toolbox Dialogue Initiative (TDI) at Michigan State University

Google I/O 2017 logo

As part of my push to develop new community engagement management skills during my fellowship year, I am interested in developing web apps for community engagement. Last week, I had the opportunity to attend Google I/O, Google’s annual developer conference at Shoreline Amphitheater in Mountain View, CA. While this conference is geared towards developers, I was pleasantly surprised by the amount of talks I saw that touched on aspects of community engagement.

Community engagement managers often have to think about the design and display of their content for their communities, crafting content, and developing brand voice. Many communities rely less and less on in-person interactions for this and more on web resources and virtual meetings. This means that skills in areas like user experience design and designing for accessibility should be on the radar of all community engagement managers. In this vein, I wanted to share a recap of five talks from I/O that might help you expand or enhance your community engagement skills in these areas:

Continue reading “Google I/O 2017: Applying Lessons for Developers to Community Engagement”

Building a Community Playbook Part 1: What is it?

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement … Continue reading “Building a Community Playbook Part 1: What is it?”

In January 2017, we wrapped up the training week for the inaugural class of the AAAS Community Engagement Fellows Program (CEFP), funded by the Alfred P. Sloan Foundation. The first cohort of Fellows is made up of 17 scientific community managers working with a diverse range of scientific communities. As they continue to develop their community engagement skills and apply some of the ideas and strategies from the January training, the Fellows will report back on the Trellis blog, sharing their challenges, discoveries, and insights. Today, CEFP Fellow Stephanie O’Donnell shares the first in a three part recap of a CEFP webinar on community playbooks. 

Posted by Stephanie O’Donnell, Community Manager at WILDLABS.net, Fauna & Flora International

Binders, a book, and a pencil
Busy…” by taylormcquarrie under CC BY-NC-ND 2.0

In the opening training week of the AAAS Community Engagement Fellows Program, The Community Roundtable introduced the “Community Playbook” as a valuable tool for community managers.

A playbook pulls together all the information about your community from the disparate spaces where it’s been living, collates it and presents it in a way that is accessible for a specific audience. A community playbook can also serve to legitimise and build support for the work of your community team.

Over the course of the second half of our fellowship year, the Fellows will be creating playbooks for our own organizations. To help us with this, The Community Roundtable was invited to give an overview of the key components and considerations of playbooks during one of the CEFP monthly webinars. In this post, I’ll recap that introduction, presented by Rachel Happe and Georgina Cannie.

Continue reading “Building a Community Playbook Part 1: What is it?”

The Community Lifecycle – Converting theory to practice as a community manager

In this post, CSCCE Director Lou Woodley takes a look at the four-stage lifecycle model as presented in Rich Millington’s book, “Buzzing Communities,” and how it can inform the work of a community engagement manager. Building online communities can be hard. Maybe you start a discussion and nothing happens – silence. Or maybe last week … Continue reading “The Community Lifecycle – Converting theory to practice as a community manager”

In this post, CSCCE Director Lou Woodley takes a look at the four-stage lifecycle model as presented in Rich Millington’s book, “Buzzing Communities,” and how it can inform the work of a community engagement manager.

Caterpillars and butterfly on a leaf
Monarch butterfly stages of development” by the U.S. Fish and Wildlife Service Northeast Region under CC BY 2.0

Building online communities can be hard. Maybe you start a discussion and nothing happens – silence. Or maybe last week saw lots of conversation but this week you’re back to worrying that you’re talking to yourself. Combine that with the lack of training and resources for community managers and you can be left confused about what to do to help your community activate and grow.

One of the resources that we’ve used a lot is the four-stage lifecycle model presented in Rich Millington’s book, “Buzzing Communities”. Millington’s model is based on a systematic review by Iriberri and Leroy which synthesized the results of 27 papers about online communities to create a model for how online communities progress. This lifecycle model is key if you’re a community manager because it explains clearly what to expect at each stage – and what you should be doing to move things along to the next.

We’ve now used this model in exercises for our internal Community manager journal club, for our Community Engagement Fellows training and even for a staff lunch and learn event. Read on for some key takeaways about the lifecycle model.

Continue reading “The Community Lifecycle – Converting theory to practice as a community manager”

Survey snapshot: Communications practices of small scale collaborations

Last week AAAS and Trellis hosted a three-day NSF-sponsored INCLUDES conference entitled: “The Technical and Human Infrastructure to Support Collective Impact of the INCLUDES Program at the Alliance and Network Levels”. The goal of the conference was to explore how small-scale pilot projects funded at the initial stage of the program might scale to larger collaborations. … Continue reading “Survey snapshot: Communications practices of small scale collaborations”

Last week AAAS and Trellis hosted a three-day NSF-sponsored INCLUDES conference entitled: “The Technical and Human Infrastructure to Support Collective Impact of the INCLUDES Program at the Alliance and Network Levels”. The goal of the conference was to explore how small-scale pilot projects funded at the initial stage of the program might scale to larger collaborations.

To provide context for the discussions of collaboration infrastructure at the conference, we conducted a survey of tools and communication practices of the INCLUDES pilots. Here are three key takeaways based on 33 responses, covering 27 of the 37 total pilot projects.

Continue reading “Survey snapshot: Communications practices of small scale collaborations”

Building the infrastructure to support collaboration with NSF INCLUDES

In September 2016 The National Science Foundation (NSF) issued the first round of awards for the NSF INCLUDES program. It gave out 37 pilot grants and 11 conference grants to applicants who seek to improve access to STEM education and career pathways for under-represented minorities. Trellis is excited to be a part of the INCLUDES … Continue reading “Building the infrastructure to support collaboration with NSF INCLUDES”

NSF, Trellis, and AAAS logos

In September 2016 The National Science Foundation (NSF) issued the first round of awards for the NSF INCLUDES program. It gave out 37 pilot grants and 11 conference grants to applicants who seek to improve access to STEM education and career pathways for under-represented minorities. Trellis is excited to be a part of the INCLUDES initiative – contributing to it in two ways. Firstly, we’re providing the platform for synthesizing insights and reflections across the projects involved in the pilot phase of the program, using a private Trellis group for INCLUDES grantees. Secondly, several members of the Trellis team are involved with hosting one of the INCLUDES conferences.

This Wednesday, April 12th AAAS is hosting a three-day NSF-sponsored INCLUDES conference entitled: “The Technical and Human Infrastructure to Support Collective Impact of the INCLUDES Program at the Alliance and Network Levels”. The conference is being coordinated by Trellis’s founding general manager, Josh Freeman, Trellis’ Director for Community Engagement, Lou Woodley and AAAS Director of Education and Human Resources Programs Shirley Malcom. We’ll be delving deeper into the tools and communication needs of the pilot projects and how these might scale in order to successfully create an NSF INCLUDES 
National Network Backbone.

Over 70 participants are expected at the conference, with at least 25 different pilot projects represented. Items on the agenda include insights from the Science of Team Science movement and discussion of a pre-conference survey which looked at the current tools and communication patterns of the pilot grantees. Stay tuned as we report back on those conversations next week.